ABOUT JÄGER LIFESTYLE
OUR STORY
JÄGER LIFESTYLE was founded by a former member of the 1st Battalion, 6th Marines Scout Sniper Platoon, whose call sign is
"JÄGER" - HUNTER
Once a Marine, always a Marine. That's what I thought when I left the military, but deep down, I knew that the camaraderie and sense of purpose that came with serving would be hard to replicate in civilian life.
Then, one day, while enjoying a glass of bourbon with a cigar, inspiration struck. JÄGER was the name of my old platoon. And it's the German word for hunter. It was the perfect name for a brand that embodied the spirit of the military: strength, discipline, and being BATTLE READY. And so, JÄGER LIFESTYLE was born.
At first, it was just a small side project, with one t-shirt design that had the words "Take A Risk". But as word spread among our military friends and beyond, demand grew. We expanded our offerings to include multiple styles, designs, and collections.
Then, one day, while enjoying a glass of bourbon with a cigar, inspiration struck. JÄGER was the name of my old platoon. And it's the German word for hunter. It was the perfect name for a brand that embodied the spirit of the military: strength, discipline, and being BATTLE READY. And so, JÄGER LIFESTYLE was born.
At first, it was just a small side project, with one t-shirt design that had the words "Take A Risk". But as word spread among our military friends and beyond, demand grew. We expanded our offerings to include multiple styles, designs, and collections.
Through JÄGER Lifestyle, we are able to channel our military training and values into something new, something that could bring people together and foster a sense of community. Our customers are not just buying a product, they are joining a movement, a way of life that celebrates strength, courage, and brotherhood.
OUR MISSION
As Jager Lifestyle continues to grow, we are committed to sourcing as many of our products directly from American manufacturers as feasibly possible. We could easily make a large profit by outsourcing to China who treat their workers harshly and manufacture low quality products, but we have a moral standard that makes it our duty to support the American values and traditions that our country was founded upon. For products that we are not able to source directly from American manufacturers, we have done our due diligence to only partner with manufacturers and countries that have sustainable and ethical business practices.
*If a product is Made In the USA, this will be indicated in the description of the product.
Looking back on my journey from a Marine to entrepreneur, I realize that JÄGER LIFESTYLE is more than just a name. It is a symbol of the values that guided me through my military career, and a way to carry those values forward into this new chapter of my life.
Our mission is to help others stay BATTLE-READY
*If a product is Made In the USA, this will be indicated in the description of the product.
Looking back on my journey from a Marine to entrepreneur, I realize that JÄGER LIFESTYLE is more than just a name. It is a symbol of the values that guided me through my military career, and a way to carry those values forward into this new chapter of my life.
Our mission is to help others stay BATTLE-READY